Create a New Meeting Routing
Knock lets you create multiple Meeting Routing configurations to support different use cases—like webinars, ABM campaigns, strategic accounts, or region-specific scheduling. Each scheduling link can be tied to its own unique routing logic.
Default Routing Behavior
When you first start using Knock Scheduling, a default routing is automatically created for you. All scheduling links are assigned to this default routing unless you select a different one.
This makes it easy to get started—but as your needs evolve, you can create new routings for specific campaigns, teams, or segments.
How to Create a New Routing
- Go to the Knock Dashboard
- Open the Meeting Routing tab
- Click the dropdown menu at the top
- Select ‘New Routing’
- Name your routing (e.g., “Webinar Follow-Up” or “EMEA Inbound”)
- Click Save
Configure the New Routing Rules
- From the dropdown, select the routing you just created
- Add your lead segments, rep assignments, and meeting duration per segment
- Save changes
💡 This routing setup will not impact your default rules.
Connect a Scheduling Link to the New Routing
To use this routing in a campaign:
- Go to the Knock App in Slack
- Click Generate Knock Link
- Choose:
- Medium (where the link will be placed)
- Engagement method (scheduling)
- Routing name – select your custom routing
- Name the link for attribution tracking
- Copy and paste the link where needed (website, ad, email, etc.)
Using multiple routing configurations allows you to optimize scheduling for each use case—ensuring leads are matched with the right reps, at the right time, based on the context of their journey.